Stacey Won
Graphic Designer

Let’s go on this journey together.



MIMU

Identity Rebrand


Moodlight

Visual Identity


Juvet Landscape Hotel

Hospitality Branding


ROM&ND

Brand Strategy


Zing

Visual Interaction


Dream Sequence

Layout Design



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My Open Space


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© stacey 2024
Zing Process 



Zing provides a personalized and memorable experience for users who are interested in the workout community. It provides a whole journey through various devices.
Visual Interaction / Brand Identity

My goals were to create an environment that would feel validating and improving for users through the use of consistent graphics and organized features. 

Explore Zing Here



My Own ExperienceFrom my own personal experience of feeling unmotivated but also confused at where to start, I wanted to use those feelings and experience to see how I could make a world that other users could feel comfortable and validated.


Competitive AnalysisLooking at other apps to see what was being done at the moment and how I could set myself apart from others.



Positioning MatrixUsing the other competitors to put into motion about where I could see this app and how I envisioned this to be in relation to having it be accessible and personalized.




InterviewsI interviewed a fitness trainer to gain insight on how to create a welcoming environment for newcomers and how to use their goals to create workouts for them. I also interviewed people with various experience with exercising to understand their feelings.





PersonasMeet Melody, amongst her busy life, she wants to start exercising to focus on herself and her wellbeing.




User Journey




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